L’ets talk design
WE’VE SHIFTED THE STUDIOTO SPEAK DIFFERENTLY
LESS ABOUT WHAT YOU SEE, MORE ABOUT WHAT YOU REMEMBER
Today we work with companies, entrepreneurs, product managers, and brands, creating an approach that thinks beyond the moment an approach designed to reach people before it ever becomes a pixel.
WE’VE SHIFTED THE STUDIO
TO SPEAK DIFFERENTLY
LESS ABOUT WHAT YOU SEE,
MORE ABOUT WHAT YOU REMEMBER
Today we work with companies, entrepreneurs, product managers,
and brands, creating an approach that thinks beyond the moment
an approach designed to reach people before it ever becomes a pixel.
WE’VE SHIFTED THE STUDIOTO SPEAK DIFFERENTLY
LESS ABOUT WHAT YOU SEE, MORE ABOUT WHAT YOU REMEMBER
Today we work with companies, entrepreneurs, product managers, and brands, creating an approach that thinks beyond the moment an approach designed to reach people before it ever becomes a pixel.
WE’VE SHIFTED THE STUDIO
TO SPEAK DIFFERENTLY
LESS ABOUT WHAT YOU SEE, MORE ABOUT WHAT
YOU REMEMBER
Today we work with companies, entrepreneurs, product managers,
and brands, creating an approach that
thinks beyond the moment an approach designed to reach people before it ever becomes a pixel.
MEET THE FOUNDER
MEET THE
FOUNDER
SOMETIMES THE PATH BEGINS
WITHOUT INTENTION.
SOMETIMES THE PATH BEGINS
WITHOUT INTENTION.
SOMETIMES THE PATH BEGINS
WITHOUT INTENTION.
DESIGN WAS
ALWAYS THERE.
DESIGN WAS
ALWAYS THERE.
In 2019, we found ourselves inside an office that grew to a team
of 25, almost by chance. Design studios. New clients every week.
We were doing well but something didn’t sit right.
Not the company, not the success we just didn’t know
how to stop.
So we kept going. Learning, experimenting, feeling our
way forward. Time passed, and it became clear:
we weren’t just a design studio anymore.
After years of building brands, systems, and products,
of working closely with people and processes,
we realized the studio had grown beyond its original
definition.It wasn’t perfect. Not complete.
But it was clearly something else.
In 2019, we found ourselves inside an office that grew to a team of 25, almost by chance. Design studios. New clients every week.
We were doing well but something didn’t sit right. Not the company, not the success we
just didn’t know how to stop.
So we kept going. Learning, experimenting, feeling our way forward. Time passed, and it became clear:
we weren’t just a design studio anymore.
After years of building brands, systems, and products, of working closely with people and processes, we realized the studio had grown beyond its original definition.It wasn’t perfect. Not complete. But it was clearly something else.
In 2019, we found ourselves inside an office that grew to a team of 25, almost by chance. Design studios. New clients every week. We were doing
well but something didn’t sit right. Not the company, not the success we just didn’t know
how to stop.
So we kept going. Learning, experimenting, feeling our way forward. Time passed, and it became clear:
we weren’t just a design studio anymore.
After years of building brands, systems, and products, of working closely with people and processes, we realized the studio had grown
beyond its original definition.It wasn’t perfect.
Not complete. But it was clearly something else.


EYAL NAGAROV
Founder & Chief Creative Officer
Founder & Chief Creative Officer
01
01
01
THINKING WIDE
THINKING WIDE
THINKING WIDE
Vision leads, not the limitation.
Every decision is part of
a broader strategy.
Vision leads, not the limitation.
Every decision is part of
a broader strategy.
Vision leads, not the limitation. Every decision is part of a broader strategy.
02
02
BUILT FOR PEOPLE FIRST
BUILT FOR
PEOPLE FIRST
The user is always at the center,
even when the challenge
is complex.
The user is always at the center,
even when the challenge
is complex.
02
BUILT FOR PEOPLE FIRST
The user is always at the center, even when the challenge is complex.
03
03
SHARP BEFORE BEAUTIFUL
SHARP BEFORE BEAUTIFUL
Strategy comes before appearance. Precision
precedes design.
Strategy comes before appearance. Precision
precedes design.
03
SHARP BEFORE BEAUTIFUL
Strategy comes before appearance. Precision
precedes design.
04
04
TRANSPARENCY
TRANSPARENCY
There are no shortcuts.
Every stage of the process is intentional, open, and clear.
There are no shortcuts.
Every stage of the process is intentional, open, and clear.
04
TRANSPARENCY
There are no shortcuts.
Every stage of the process is intentional, open, and clear.
05
05
EXECUTION IS VALUE
EXECUTION IS VALUE
We don’t just talk about ideas
we realize them. Fast. Smart. Precise.
We don’t just talk about ideas
we realize them. Fast. Smart. Precise.
05
EXECUTION IS VALUE
We don’t just talk about ideas
we realize them. Fast. Smart. Precise.
06
06
NO TEMPLATES
NO TEMPLATES
Every challenge is a new beginning. The solution is custom made, never copied.
Every challenge is a new beginning. The solution is custom made, never copied.
06
NO TEMPLATES
Every challenge is a new beginning. The solution is custom made, never copied.
